your buyers confess in public.
You leave with
the map.
In 30 minutes.
We point LinkedIn ads at the confession and capture the warm decision-makers. On the call we draw your loop live: signals, ad structure, capture.
“I draw it with you on the call. You keep the map either way.”
Bogdan Liutic, founder @ CR8
★★★★★4.9 / 5 across 7 public reviews on LinkedIn
will linkedin paid make you money?
three numbers, then your LTV : CAC, then our price. if the math works, you pick a time. if it does not, you keep the math and the free library, and we say so now rather than at week 6.
step 1 of 3, your numbers
your numbers.
a client is worth $ over its life. we close % of qualified sales calls. we would put $ a month into linkedin ads.
lifetime value means the first deal plus renewals. be honest with it. the math only works if you are.
receipts.
we cracked a cautious, trust-first buyer group, the kind agencies avoid.
"25+ qualified CEO and Executive leads from organisations $50M to $500M revenue."
the campaign that smoked the benchmark.
every review is public and named on linkedin. go check. message any of them.
$12,000. 12 weeks. under half the plan at week 6, unused weeks back.
the first 6 weeks are the real decision. by then you have put in about $10,000: $8,000 to us and about $2,000 in ads. if we are under half the plan, we stop and refund the 2 unused weeks.
$12,000 for the 12 weeks, in three invoices of $4,000. ads go on top: at least $4,000 across the 12 weeks, sized to your list, paid straight to LinkedIn from your own ad account, none of it before week 3. no performance fee. no share of your ad spend.
it carries on, 12 weeks at a time, at the same fee. either of us stops it with one email by day 70, two weeks before the quarter ends. on day 49 you get one page: the numbers so far, the bad ones too, what is new next quarter, the ad spend, and the stop date. if our page is late, the next quarter does not start. the fee stays the same for your first 4 quarters.
apify
greenhouse
lever
ashby
builtwith
claude
notion
clay
apollo
linkedin ads
hubspot
slackfour gates. fail one and we say no.
we only take clients where all four of these are true. we publish the four lines that make us say no, before you pay anything.
- 01
a new client is worth $10K+ over its life.
- 02
your buyers are on linkedin, and reachable.
- 03
at least $4,000 of ad spend across the 12 weeks, sized to your list, on your own account.
- 04
a real sales process: a named person on your side who works the leads and answers anyone who puts a hand up the same day.
fail one and you hear it on the first call. you keep the map and the math. we don't take your money.
before kickoff, three things in writing: the person on your side who works the hand-raises, one proof asset they can send a warm lead, and what a lead is, in your words. then we write the plan with you: how many engaged companies by week 6, and what bad, workable and good look like by week 12. the quarter is judged on that page, not on clicks.
what we stand behind.
warm decision-makers. people who fit your buyer profile, who engaged with you, in your CRM the same day with a reason to write to them. your sales team takes it from there. we do not promise closed deals in the first quarter. your sales cycle runs in months.
what you keep, whatever happens.
the company list, with the public clue on every row. the matched audiences and the ads, on your own ad account. the records of everyone who engaged. the machine doc: one page on how the whole thing runs. all of it is yours from day one, and stays yours after any stop.
what the 12 weeks look like.
- 1week 1
a profile of who actually buys, and your list: 500 to 1,000 companies in one segment, each with the public clue that put it there. plus the scorecard in your words, and the machine doc started.
apifyclaude codeclayapollo - 2week 2
the size check, and your first way out. we count how many of your companies LinkedIn can find. under the number we agreed, we widen once. still under, we stop: you keep the list, weeks 3 and 4 are refunded, and you have paid $2,000.
linkedin ads - 3week 3
ads live, on your own account, at that list only, with a willing human face, not a logo. the same week, we message the accounts ranked first on your list from your own LinkedIn: a connection request with no note, then one message that names the clue that put them there. your own outreach to them pauses, so nobody hears from you twice. if we launch late, each late week is added free, up to 2.
linkedin ads
heyreach - 3 to 12weeks 3 to 12
whoever puts a hand up goes to the named person on your side, the same day, with the reason to write to them. for every engaged person we draft the follow-up, and your person sends it. every Monday, the number in writing, even when it is zero.
fibbler
zenabmhubspotslack - 6week 6
the list is refreshed, and your second way out. if the engaged companies on your list are under half the plan, either of us can stop. nothing further is invoiced, weeks 7 and 8 are refunded, and you have paid $6,000.
- 49day 49
one page on the next quarter: the numbers so far, the bad ones too, what is new, the ad spend, and the stop date. the stop date is in your Monday reports from week 8 to week 10.
- 12week 12
a write up you keep, and the machine doc updated. on the call we plan the next quarter with you. we do not decide it there. each new quarter brings a rebuilt list, retrained on what your sales team took, a new round of ads, and one new thing, named on the day-49 page.
notion
week one here is a buyer profile and a hot list. an agency's week one is a kickoff deck.
your job: a 90-minute workshop, about an hour of setup in week one, your LinkedIn connected for the messages, then about an hour a week. your sales person answers the people who put a hand up and sends the follow-ups we draft. we do the rest.
or: what the other options cost.
the defaults cost one client $287 a lead. one setting change, same audience, same ctr, $90.
the signal library.
every industry we have mapped, the public clues each buyer leaves, and what to do when you see one. pick an industry, read the confession, use it yourself.
open the signal library →
the signals, from a real map.
the LinkedIn ads benchmark
compare your account's ctr, cpc, cpl and form completion with the benchmark sheet.
open the benchmark →
the one-pager, page one.
who runs this.
14 years in growth. built and exited a founder business. now building the signal loop in public. the numbers get published as they come in.
questions founders actually ask.
because it is drawn from what is already public about you, before you pay anything. it is how we prove we can see your market before asking for a dollar. we build it, or you take it and use it yourself.